What are the “China risks” that drive Japanese multinationals to look elsewhere for investment targets? Different analysts refer to somewhat different sets of risks. According to Fujita and Hamaguchi (2006), the biggest risk is labor shortages, followed by the revaluation in July 2005 of the Chinese renminbi. Security risks have included the outbreak of the severe acute respiratory syndrome (SARS) epidemic in 2003, and anti-Japanese protests in 2005. They also mention energy shortages and institutional uncertainty (e.g., “leaks” of technological information). More recently, Nakahara (2013) has added risks related to the burst of the property bubble, increased labor strife, the added costs of coping with environmental problems, and the risk of large-scale riots by farmers and other individuals.
Recent years have also seen an increase in external risks. Nakata states that “there are ever-present political and territorial strains that are cause for businesses to hedge their bets” (2012). The biggest shock to Japanese investment in China occurred after the Noda government nationalized the Senkaku Islands, in the form of ensuing anti-Japanese protests in September 2012. Thus, in October 2012, Japanese FDI in China fell to JPY63.4 billion, down almost 30 percent from the previous year (Nakata 2012).
In the following, we discuss various risks inherent in investment in China, starting with nonpolitical risks followed by political risks. These different factors are discussed in chronological order although at times, several factors were concurrent. The first impetus for China-plus-one was a SARS epidemic.
SEVERE ACUTE RESPIRATORY SYNDROME (SARS) EPIDEMIC
Japanese multinational manufacturing firms in Malaysia began to use the phrase “China-plus-one” in 2003, following the SARS epidemic in China. According to Nihon Keizai Shimbun (Nikkei), the phrase referred to the necessity of having at least one other production center in the East Asia region that was outside of China (Nikkei October 31, 2003, 8). This new trend resulted in the reversal and recovery of investment flows to Southeast Asia in 2003. Thailand in particular attracted Japanese investors in 2003, with FDI flows more than doubling from the previous year. FDI flows to Malaysia also increased (Nikkei December 25, 2003, 8).
LABOR SHORTAGES, COSTS, AND UNREST
Although the SARS epidemic provided the initial impetus for the China-plus-one strategy, a consistent driver of Japanese firms away from China has been the rise of labor costs due to an increasingly severe shortage of labor, especially in urban areas. Labor unrest?wherein workers have demanded wage increases?became more prevalent in China in the 2000s; the labor strikes in the spring of 2010 were especially significant. A new labor regulation came into effect in 2008 that gave the assurance of lifetime employment to workers who worked for the same company for 10 consecutive years. Although the Chinese government tried to pacify foreign investors, this certainly drove wage increases. In addition, the legal minimum wage was continually raised in both Guangdong Province and the Huadong region. In the 10-year period from 2001 to 2010, urban wages in China increased at an average rate of 15 percent per annum (Nikkei March 17, 2012, 9).
The renminbi’s appreciation since 2007 has also significantly increased the cost of doing business in China, as the Chinese government decided to revalue the Chinese renminbi against the US dollar. In 2007 alone, the renminbi appreciated by 7 percent against the dollar, and that trend continued thereafter (Nikkei Sangyo Shimbun March 6, 2008, 22). To the extent that Japanese firms were using China as a platform for exports to third countries, the renminbi appreciation added considerably to their costs of production.
In addition to rising costs, China’s labor supply itself has grown uncertain. For example, in the spring of 2010, a large proportion of workers who returned home to celebrate the lunar New Year holiday never returned to their workplace. The reason seemed to be an increase in employment opportunities in rural areas (Nikkei Sangyo Shimbun, October 22, 2010, 22). Because of this incident, apparel makers could not supply their products for the new season on time.
It should be noted, however, that wages in alternative host countries also continued to rise in the 2000s and thereafter. For example, Vietnam?which suffered from a high rate of inflation?increased its minimum wages twice in 2011 alone. Thailand also raised minimum wages in 2011, in spite of the damage sustained from floods in the previous year. Cambodia, Laos, and Myanmar, each of which began to attract a number of foreign investors in the textile sector, saw wage levels increase by 10 percent per year in the early 2010s (Nikkei March 17, 2012, 9).
CHINESE POLICY MEASURES
Another factor driving FDI away from China was the introduction there of a series of government policy measures related to FDI. For instance, in 2006, the Chinese government began to introduce measures that were purported to suppress exports, such as reduced preferential tax treatment for export product assembly operations. Another motive behind such measures was the Chinese ambition to upgrade their industry structure from simple assembly operations to high-tech industries, as well as an intention to reduce energy and other resource use (Nikkei August 17, 2007, 11). As a result, Japanese FDI flows dipped by 24.3 percent from January to October in 2007, compared to the previous year (Nikkei November 26, 2007, 6).
POLITICAL RISKS
This study considers that one of the most important “China risks” is political. However, the nature of political risks varies from incident to incident, making it difficult for Japanese multinationals to guard against the next crisis. The massive anti-Japanese protests in the spring of 2005 alerted the Japanese managers of multinationals to China’s political risks. However, these risks were mitigated and subdued by Prime Minister Abe’s visit to China in October 2006. The next crisis came in September 2010, when a Chinese fishing boat collided with a Japanese Coast Guard vessel; as mentioned, this incident sharply increased political tensions between China and Japan, for about one month. However, in terms of impact, no incident tops the 2012 crisis triggered by the nationalization of the Senkaku (Diaoyu) Islands in September of that year.
The precise reason for the massive anti-Japanese protests throughout China in April 2005 is still shrouded in mystery. On April 2, the first massive anti- Japanese demonstration took place in Chengdu, to protest the Japanese bid for a permanent seat at the United Nations Security Council. Itoyokado, a Japanese department store, had several window panes broken by protesters, and the local police arrested several perpetrators of vandalism. The protests then quickly spread to the rest of the country, first to Shenzhen, and then to at least 12 other major cities. The Japanese embassy in Beijing was attacked on April 9 by protesters throwing pebbles, and warnings were issued to 74,000 Japanese nationals residing in China to stay home. On April 16, tens of thousands of people participated in anti-Japanese demonstrations in Shanghai, and the Japanese consulate building was again damaged. To contain the spread of protests, the Chinese government shut down “patriotic” websites that called on people to participate in protests against Japan. The Chinese law enforcement authorities also arrested people who were suspected of having masterminded these protests.
Deputy Foreign Minister Ichiro Aizawa visited China and met with Chinese Foreign Minister Li Zhaoxing on May 10; the latter promised that the Chinese government would try to restore the Japanese embassy and consulate buildings that were damaged during the protests (Asahi Shimbun May 11, 2005, 3).
While this 2005 incident was relatively small-scale and short-term, it was enough to scare away some Japanese multinationals. Teikoku Databank surveyed the Japanese firms that had been planning to begin operations in China; of 848 companies, 275 (32.4 percent) said that they would delay the start of their Chinese operations (Asahi Shimbun May 12, 2005, 3).
This new trend could be observed at the firm level as well. During the anti- Japanese protests, workers at Uniden Corporation, a manufacturer of telecommunications equipment, went on strike. Afterwards, Uniden announced plans to open a second manufacturing site in Asia, outside of China; until then, they had manufacturing operations only in China (Asahi Shimbun May 26, 2005, 13). This was the first sign of an emerging China-plus-one strategy triggered by anti- Japanese protests in China.
The 2010 crisis came in a different form. On September 7, 2010, a Chinese fishing boat collided with a Japanese Coast Guard vessel that was patrolling off the coast of the Senkaku Islands. The Japanese authorities arrested the ship captain on criminal charges. Upon seeing that Japan was serious about indicting the captain, the Chinese government vigorously protested, summoning the Japanese ambassador every day for questioning. China also resorted to a series of retaliatory measures, including the suspension of exports of rare earths?a resource essential to industrial applications in Japan. The Naoto Kan government relented in the face of Chinese pressure, releasing the ship captain on September 25, 2010.
The Chinese authorities, however, prevented large-scale anti-Japanese protests on the anniversary of the Japanese invasion of China, on September 18, 2010. By blocking the roads surrounding the Japanese embassy the night before, the Chinese authorities were able to contain the protests to approximately 100 people. However, after the crisis subsided, larger-scale anti-Japanese protests took place in three cities on October 16 18. In Chengdu on October 16, thousands of protesters gathered outside the Itoyokado and Isetan department stores, throwing rocks and plastic bottles (Asahi Shimbun October 17, 2010, 1). On October 17, some 10,000 protesters gathered in Mianyang, Sichuan, and attacked several stores that carried Japanese products (Asahi Shimbun October 22, 2010, 3). Overall, compared to previous protests, the damage to Japanese firms in China were much smaller during this crisis; nonetheless, the fear of ever-larger protests and of strains in political relations between the two countries pushed some Japanese firms to rethink their business model. Toray Industries said that it would reduce the production in China of a popular product, and shift its operations elsewhere (Asahi Shimbun October 23, 2010, 12).
The next crisis was much larger; additionally, its impact was deeper and its legacy longer-lasting. The September 2012 crisis was preceded by a mini-crisis in the previous month. On August 15, 2012, activists from Hong Kong landed on Uotsurijima Island, one of the Senkaku Islands; they and seven others aboard the ship were immediately arrested and deported two days later. In protest, anti- Japanese demonstrations took place in at least 23 cities in China, including Hong Kong, on August 19. The Chinese police tried to contain the violence, but in Shenzhen, a Japanese restaurant was attacked. A week later, another bout of anti- Japanese protests took place in two cities. On August 27, 2012, the limousine carrying Japanese Ambassador Uichiro Niwa was stopped on the street in Beijing, and its Japanese flag was stolen. However, this mini-crisis was a mere precursor of what was to come.
The Yoshihiko Noda administration which had been debating what to do with the Tokyo Municipal government’s plan to purchase the Senkaku Islands from the landowners decided to nationalize the islands; to that end, it signed an agreement with the landowners on September 3, 2012. Formal nationalization procedures were completed on September 11, 2012. The internet in China was soon filled with calls for anti-Japanese protests and boycotts of Japanese products, leading to massive anti-Japanese protests in more than 100 cities on September 15-18. The Chinese authorities half-heartedly tried to contain the violence, but vandalism against Japanese factories, retail stores, and dining establishments took place everywhere. In Qingdao, arsonists attacked a Panasonic factory and a Toyota car dealership. In Changsha, Hunan Province, demonstrators broke into a Japanese-owned department store (Heiwado) and damaged windows and products. They also set fire to the building materials in front of the store. In response, most Japanese factories and retail chains temporarily shut down, until order was restored. This wave of protests was contained only after September 19, when Chinese authorities decided to ban them altogether.
Japanese businesses suffered massive damage. For example, Heiwado said that its losses totaled JPY500 million, from damage to three outlets in Hunan Province. Later, the Japanese government estimated the total damages from the anti-Japanese demonstrations in China to range from billions to tens of billions of yen (Asahi Shimbun November 13, 2012, 1). Japanese automakers saw both the production and sales of Japanese cars in China decline precipitously after the crisis. In October 2012, exports of Japanese passenger cars to China fell by 82 percent from the same month of the previous year (Asahi Shimbun November 22, 2012, 8). Toyota announced reductions in the local production of cars in China by 20 percent, from November until the end of the year (Asahi Shimbun October 18, 2012, 1).
Paradoxically, many Japanese retail chains were bullish on business prospects in China. Uniqlo opened 12 new retail stores in China in September, as planned: the company which had planned to open 80 new retail outlets in China by August 2013?said that it would not change its original plan (Asahi Shimbun October 28, 2012, 1). Heiwado reopened stores one month earlier than scheduled. Nissan, for which China accounts for one-quarter of its worldwide sales, had been constructing a new plant in Dalian, and completed it on schedule (Asahi Shimbun November 10, 2012, 3).
On the other hand, Watami, a Japanese casual dining chain that had planned to open 40 new establishments in China, decided to reduce that number byonehalf (Nikkei November 7, 2012, 3). In a November 2012 survey executed by Teikoku Databank, it was found that “1 out of 6 Japanese companies said they were looking to scale down or shut down their China operations,” and that “15.5 percent of [respondents] said they were considering withdrawing from China or scaling back business there” (Nakata 2012). It was only after the end of 2012 that Japanese FDI flows began to decline.
RELATIVE IMPACT OF POLITICAL RISKS
What is the relative significance of various risks that relate to investment in China? According to a survey conducted in August 2013, among the respondents who intended to reduce capital investment in China, more than twice the number of respondents cited factors not related to Sino-Japanese relations than those who did cite a deterioration in Sino-Japanese relations (Sako 2013). Thus, it seems that the impact of political risks is smaller than that of economic motives.
On the other hand, the impact of political risk seems to be on the rise. For example, after each of the 2005, 2010, and 2012 anti-Japanese protests, the Japan Bank for International Cooperation (JBIC) asked Japanese firms operating in China to assess the impact of these protests on their business. While the proportion of Japanese firms reporting grave or even some negative impacts was 10 percent in 2005, this figure increased to 22.6 percent in 2010 and 65.1 percent in 2012 (
Table 1).
Another glimpse into the relative impact of political risks on Japanese business can be obtained by examining the answers to another survey question regularly asked by the JBIC. The survey asks Japanese firms operating in China to select from a list as many choices as applicable of those problems they experienced in their business in China. In recent years, the increase in labor costs has topped the list, but an increasing number of Japanese firms point to security and social unrest as serious problems. In 2005 and 2013?in the wake of the 2012?crisis more than 30 percent of respondents chose “security/social unrest” as problems in China (
Figure 3).
The impact of political risks is uneven, depending on the type of business that Japanese multinationals are engaged in. For example, increases in labor costs have impacted labor-intensive industries most, especially the textile sector; thus, with increases in labor costs in China, the textile industry could steadily migrate to other countries. Each time they have occurred, anti-Japanese riots have impacted the retail and dining industries?both of which are labor-intensive?most, compared to all other industries. Finally, the Japanese auto industry suffered considerably, especially on account of a consumer boycott that occurred during and after the September 2012 crisis. Figures
4-
6 support the hypothesis that these three sectors have shown a steady and considerable application of the China-plus-one strategy.
This subsection has described political risks in China faced by Japanese corporations and examined the degree to which China-plus-one is progressing in the three sectors that were supposedly impacted by China risks: textiles (because of rising costs), the auto industry (because of consumer boycotts) and retail (because of vandalism in successive anti-Japanese protests). Unfortunately, the data on this analysis are not as revealing as I had hoped because the data are aggregated at a larger level than warranted (namely, autos are combined with other transport machines and retail is combined with wholesale).